Dr. Peter Blijdorp is a highly recognised doctor and oral surgeon in Holland. Since fitting his first implants in 1976, Blijdorp has fitted tens of thousands of implants to date. Through his work and years of experience, Blijdorp identified the powerful benefits oxygen has on the body. Under his leadership a team of implantologists, oral surgeons and dentists created the bluem® formula. Today Peter continues working as an oral surgeon. In addition to his work he spends a lot of time presenting and talking to dentists and surgeons around the world about the benefits of his work and what bluem® can do for their patients.
Johan is Peter Blijdorp’s son and has been raised around oxygen his entire life! He is very passionate about the products and the philosophy behind bluem®. Johan’s main focus surrounds export and distribution of the products around the world. His role also involves growing bluem® to become a world-wide known brand. With an extensive knowledge of the oral care sector Johan is a very valuable member of the bluem® team.
Laura is a passionate orthomolecular nutritionist and owner of Green-Company. Looking for a health freak? Then you have found her :). Together with bluem, she tries to create a blue®m lifestyle. Nutrition is essential for optimal oral health. She writes content in both Dutch and English, gives lectures on nutrition and oral health and helps customers with all their questions about health.
Customer brand experience
Previously a marketing consultant in both New Zealand and Australia, Jamie brings his knowledge and experience to the bluem® team in Holland. Having a bachelors and postgraduate degree in marketing he focuses on understanding the customer and providing them with products that will be effective for them. Passionate about bluem® and understanding what the customer needs, he is most interested in the bluem® customer brand experience.
Fokke Jan Middendorp
Chief Healthy Smiles
Fokke Jan Middendorp is chief healthy smiles. Originally identifying the opportunity to bring bluem® to the market, he has the vision to grow the company to be one of the leading oral care companies world-wide. As CEO his focus surrounds building relationships, continuing to improve the products and always being different to anyone else. Fokke believes that a healthy mouth is important to having a healthy body as this facilitates having a good life – this is why he is so passionate in presenting bluem® to consumers. Previously being a business owner has provided him with the necessary knowledge to make bluem® a success!
After working for 20 years in marketing and advertising business, Cristel was ready for a new challenge! While becoming enthusiastic about the effectivity of bluem®, Cristel got in contact with Fokke Jan Middendorp. Passionate about the brand, products and vision, Cristel is now working as office manager and she is also part of the marketing and communication team within bluem®.
Assistent office manager
Your blue®m package that is delivered on your doorstep every time? Katinka takes care of that. Katinka is an enthusiastic, service-oriented and enterprising colleague. In addition to processing all orders for both the professional and the consumer, Katinka also assists our office manager where necessary. Besides supporting all practical matters, Katinka answers all costumor-related questions.
Events and content
After 2.5 years of working as a dental assistant, Denise was ready for a new challenge. She started the study of Oral Medicine. Denise works alongside her study in dental practice Heeldemond and supports blue®m in the field of trade fairs, events and content writing. Denise is a cheerful and ambitious young woman who has a lot of knowledge in the field of dentistry.
Nathalie is a positive, energetic, result-driven marketeer. She wants to know the ‘why’ behind bluem® product buying decisions and is interested in hearing true stories about people and their oral problems. Her passion is understanding what drives consumers and is up to date regarding developments in the digital world.
Sales manager NL
Senior account manager Duco aims to build long lasting relationships with Dental professionals and bluem® consumers alike. He believes it is important to dedicate time for every individual in order to deliver the best possible service. Duco personally believes in the philosophy of a ‘Healthy Mouth, Healthy Body’ and how bluem® can help to achieve this.
Google Analytics, CMS, SEO, WordPress and Social media campaigns; Patrick knows all about it. Patrick graduated from the Marketing & Communication training programme and started working almost immediately at blue®m. Patrick is an inspired and enthusiastic young man who loves to get our international website up and running. His humour ensures that we always have a fun day at the office.